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Articles Archive for June 2009

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[16 Jun 2009 | No Comment | ]
Marketing With Google Wave: A Game Changer?

Google Wave Marketing? Wait a Minute, What is Google Wave?
Coming late 2009, Google Wave is a mashup of communications tools provided by Google to make it easier for people to work and communicate online. (Read more about Google Wave)
 
What Could Google Wave Change for Internet Marketing and Social Media Marketers? 

Google Wave could further fragment online audiences and limit the number and growth of today’s large social networks.
Dave Coursey of PC World says “Google Wave as a mash-up of chat, e-mail, and document sharing, it’s really something else: Google Wave could be …

Featured, social media »

[16 Jun 2009 | No Comment | ]
What is Google Wave?

What is Google Wave?
Google Wave is a mash-up of online communications tools to make it easier for people to work and communicate online. It’s a web application and computing platform designed to bring together social networking, IM, email and wiki — all with a collaborative focus and all working in real time.
 The folks at Google describe Google Wave as:
 “a new model for communication and collaboration on the web,”
“what email would look like if it were invented today”. 
Dave Coursey of PC World says “Google Wave as a mash-up of chat, …

Featured, Mobile Marketing, Social Media Marketing »

[9 Jun 2009 | No Comment | ]
New Marketing Opportunities With iPhone 3GS

 Apple’s new speedier, feature-rich  iPhone 3GS will provide exciting new marketing opportunities for Internet marketers.

Rich Media: Faster downloads, greater memory and processing speed will enable increased use of rich media advertising to iPhone users. Since the new iPhone announcement in March, some agencies have already experienced a 20% increase in iPhone advertising inquiries.
Geo-targeted Ads: the new Safari browser will have location-based technology, allowing marketers to develop geo-targeted ads for iPhone users (assuming the user gives permission to the website to see his/her location). Marketers will be able to serve ads …

Featured, Social Media Marketing, Twitter Marketing, Twitter Tips »

[1 Jun 2009 | No Comment | ]
Six Strategic Uses of Twitter in Marketing & PR

Six Strategic Uses of Twitter in Marketing & PR
Growing numbers of individuals, small businesses, corporations and non profit organizations are jumping onto the Twitter bandwagon. Those who will find the most success will take the time to consider how they can use Twitter to their strategic advantage. Here’s a few suggestions how to make the most of Twitter for your marketing & PR:
Marketing & Advertising
Follow customers & future potential customers. Integrate your online and offline marketing &
advertising messages with your Tweets. Provide links to promotions, microsites, videos,
advertisements.
Reputation Management
Follow experts, industry leaders, news …